Market Positioning & Stakeholder Engagement

Communicate your ESG story with confidence

Engage investors, customers, and stakeholders with clear, transparent, and strategic ESG messaging that enhances credibility and trust.

Why does ESG engagement matter?

  • Meeting investor expectations for ESG disclosures

    Investors expect companies to provide transparent and data-driven ESG disclosures. Weak communication can erode investor confidence and limit funding opportunities. Businesses need to align their reporting with regulatory and investor demands.

  • Positioning sustainability as competitive advantage

    Businesses must demonstrate how ESG initiatives create long-term value. Companies that fail to integrate sustainability into their brand positioning risk being overlooked by investors and customers seeking responsible businesses.

Item 1 of 4

How we work

Our market positioning and stakeholder engagement service provides businesses with a structured approach to ESG storytelling and stakeholder trust-building.

Develop ESG messaging strategy: We craft compelling ESG narratives aligned with investor and regulatory expectations.

Strengthen ESG reporting: We refine ESG disclosures to enhance transparency and credibility.

Improve stakeholder engagement: We develop strategies to foster strong relationships with investors, regulators, and customers.

Position ESG for business advantage: We help companies integrate sustainability into their brand and market positioning.

Monitor and refine communications: We provide ongoing support to ensure messaging remains relevant and impactful.

Which pitfalls will derail your sustainability reporting?

Take our quick self-assessment to evaluate your company’s ESG reporting readiness

Engagement strategy for an international transportation group

A leading transit and transportation company sought expert guidance on its ESG communications and positining. The Head of Sustainability and Company Secretarial team needed a clear strategy to engage their private investors and articulate the long-term business value of sustainability.

Our director, Tim Dee-McCullough, identified key investor expectations and regulatory requirements. He worked closely with leadership to refine sustainability messaging, ensuring alignment with the company’s operational priorities and investor concerns. Tim’s strategy integrated financial performance with ESG commitments, helping the business articulate how sustainability efforts would enhance efficiency, risk management, and long-term profitability.

Through structured stakeholder communications, the firm improved investor confidence, reinforced its commitment to responsible business practices, and strengthened relationships with key financial stakeholders. By positioning ESG as a driver of business success, the company safeguarded investment relationships and built a foundation for long-term sustainable growth.

Case Study: Transit & Transportation

The Second Lens

Where compliance ends and leadership begins